CONSUMER GOODS DESIGN // PHILOSOPHER COLLECTION
INSPIRATION
Greek philosophers, mythological gods and goddesses have withstood the test of time, influencing cultural references and ideologies for several millennia past their time. These beings have been remembered and preserved through marble and stone sculptures that have endured the same testiment of time. Inspired by ancient art showcases from multiple museums and landmarks, the Philosopher collection is an abstract representation of how the stone sculptures shift, alter and age. Complimenting the ancient, distorted imagery with strong lines and bold colors brings an added level of emphasis and attention to these highly revered influencers of the world.
PROJECT OVERVIEW
– Designed a collection of skateboards and apparel merchandise for SKETCH.
– Organized product photo shoots, captured photography, film and handled all post-production work.
– Established social media and search marketing strategies to promote e-commerce sales.
– Created line sheets and tech packs for vendors and retailers.
Creative assets included:
Product design, e-commerce design and strategy, digital communications, social media marketing, promotional videos and montages and printed materials (labels, tags, packaging).